This is a mood board i created which shows who my ideal target audience is; ranging from teenagers to young trendy adults. I chose people from different ethic backgrounds as my magazine is aimed at all, the trendy appearances of these young adults are who i think would be most likely to read my magazine being a hip hop/pop/r'n'b magazine which will appeal to a large audience. 

Celebrities like Chris Brown and Keri Hilson both on the mood board holding awards can act as an inspiration to people, and i would want my audience to be ambitious music wise or in their career paths. 

The fashion in the board is modern, trendy and sophisticated which is in fashion nowadays and has grown on this generation, this is what my target audience would most likely be as it shows a sense of individuality, originality and confidence to stand out from the crowd, which is what i want my magazine to do from its competitors. 

The new headphones; Beats by Dre have burst onto the market and attracted a massive music audience being advertised by Lady Gaga an award winning music artist. I want my magazine to attract the same audience bring fresh new music.